IT Marketing Insights Blog

Corporate marketers now have an additional channel in LinkedIn to identify and message new MQL and SQL leads.

LinkedIn now allows marketers to view the list of LinkedIn members who follow their companies.

Access to the list is easy. Go to your corporate page, and using admin credentials, click on the “New Analytics” tab, then “Followers New” as shown below.

Then click on the “See all followers” link.

You can then click on each of the followers, and “Message” them.